Trying to get a new product to market can be frustrating, interesting and very time consuming. It is not all cut and dry as some people might want to believe. There is a lot of preparation that goes into creating the best design, and implementing new and improved strategic techniques. Marketing involves many of these elements and more. The product needs to be presented to the market in a package that is suitable for the product. Believe it or not many great products get looked over or ignored because it is presented to them in unattractive packaging. This is why many products are reintroduced into the market place with a brand new design.
Products like Coke and Pepsi soda goes through quite a few changes. Their manufacturer is constantly updating their product containers and giving them a new look. This is a great strategy to consider. Bringing a new product to market is not easy. Having a few good designs in mind, someone who is experienced in marketing, and the patience to follow through are tools that are needed for market designing and product introduction. Sometimes putting a new face on a old label can work wonders. people like chance and sometimes they do not. Catering to the right audience is important.